How do you create content strategy that your customers are going to care about?
The answer is simple, says Arjun Basu, acclaimed author and SVP of Content Strategy at Bookmark Content, a global content and communications company. ( A part of Spafax ). He says: Make Good Stuff.
Arjun tells his audiences, with his story tellers’ cadence and entertaining style, what the content marketing world needs to do to rise above the clutter to be seen, and heard.
From the smallest of the “Solopreneur” to the largest of marketers and advertisers, Arjun’s talk will leave your audience excited to change direction, to… Make Good Stuff.