Success in selling seldom just happens! Success in selling is like success in any other profession. It is like success in medicine, law, architecture or engineering. All professions have exceptional “top” performers based on their skills and motivation.
The key to success in selling is for sellers to have sales communication skills that allow them to become a trusted advisor to the client. Research on the profiles of top sales performers suggests the Challenger approach is the best approach for building a trusted advisor relationship.
The key to developing a sales force that follows the Sales Challenger model is in depth, customized training and that is David’s expertise both in the classroom and on the keynote podium.